Unit 25 research for product development

 Primary methods:  Interviewing a producer of a music TV show (Shelia Nevins) .  advantage: you can ask questions disadvantage: opinion's will be biased, hard to access Textual analysis of a studio. advantage: it is your own research disadvantage: time consuming Survey about contents of a studio (survey monkey): advantage: cheap, easy to access disadvantage: you don't know if you are sending it to the right people or if what they are telling you is true. Secondary methods: Books about different parts of a studio (rockschool music productions). advantage: written professional  disadvantage: expensive News article about a studio and different locations where a tv music video would be filmed (MTV News) advantage: existing TV channel disadvantage: show a limited perspective Social media (twitter - demi lovato) advantage: accessible disadvantage: not ethical, biased Some clips of locations which i have researched for secondary research that are shown on a music television...

Primary Sources: Content Analysis   Advantage: Reliable, refer back to the content if needed Disadvantage: Biased, time- consuming Survey: advantage: cheap, easy to access disadvantage: you don't know if your sending it to your target audience 

 

 Interviews (Alan Goodman) advantage: you can ask questions disadvantage: opinion's will be biased, hard to access Textual Analysis: advantage: your own research disadvantage: takes time  Survey: advantage: cheap, easy to access disadvantage: you don't know if your sending it to your target audience 

 Social Media (twitter - Demi Lovato): Advantage: Accessible Disadvantage: Not ethical, biased  Books (Rock & Pop): Advantage: written professional  Disadvantage: expensive News Article (MTV News): Advantage: existing TV channel Disadvantage: show a limited perspective

 Colour: pinks and purples show the target audience is aimed towards young girls. Cast: Chris Hughes attracts males as well as a role model for a male audience. Props: modern mobile phones are used which shows its aimed towards a young audience as they know that younger people have the latest technology. Costume/makeup: body glitter is sued in the sponsor of Pizza Hut  which attracts the female audience as the aspire tp be like the models in the videos. Location: Disney land is shown in the video as it attracts the younger audience as Disney is a cartoon programme.  Iconography: they use polaroid images to target a younger audience.

Colours: bright, purple, dark blue, pink Cast: Jessy, Leanne, Perrie, Jade, Chris Hughes Locations: Red Carpet, Back stage, Interview room Costume/makeup: bikinis, glitter body art, modern clothing, tight clothing, clowns, glamorous Props: phones, lilo, cocktails, pools, screen shots of tweets, cutaways of footage Iconography: stars, shapes, clouds, polaroid images